AC Milan 2024 valuation: 1.8 billion euros, third in Italy. The AC Milan club has been valued at 1.8 billion euros, according to the Football Benchmark report. This means that AC Milan is third in Italy in terms of business value, behind Inter and Juventus. The valuation was made using the revenue multiple model, which takes into account five parameters: profitability, popularity, sporting potential, TV rights management, and any owned stadiums. The Football Benchmark report is considered one of the most important for the valuation of football clubs in Europe. AC Milan has had a difficult year, with the departure of some important players and the lack of convincing results in the league. However, the AC Milan club is still considered one of the strongest in Italian football.